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2 New Open Business Networking Sites Featuring Offline and Training Elements August 3, 2010

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Larry BraunerTwo free “open” business networking sites are set to launch next week. Both will contain offline-online and educational elements.

One  networking site will serve entrepreneurs and small businesses worldwide, and the other site will serve all business interests… Continue reading

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Thanks for Voting for Me in the Perkett PR Marketing Competition July 24, 2010

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Larry BraunerI entered the Perkett PR social media marketing competition while attending the Social Convergence and the Enterprise symposium.

I ended up finishing 2nd in the competition and creating lots of buzz. Thanks to everyone who helped, and a special thank you to… Continue reading

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Please Help! Vote for Me By Friday 7/23 July 23, 2010

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Larry BraunerI entered the Perkett PR social media marketing contest. This contest is important to me and my career.

Please take five seconds to check out my entry and vote by clicking on VOTE. I especially need all my Entrecard

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The Problem with Facebook Groups July 6, 2010

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Larry BraunerThe main problem with Facebook groups is a problem that all online networking sites and offline networking groups face, insufficient engagement.

People find it easy to join a networking group but difficult to show… Continue reading

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Facebook Fumble Draws Broad Rebuke May 10, 2010

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Larry Brauner“You’ve got to hand it to Facebook. They certainly know how to do security — not,” wrote Steve O’Hear in Video: Major Facebook security hole lets you view your friends’ live chats on… Continue reading

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Social Media Mourns the Death of Ning May 6, 2010

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Larry BraunerYesterday, May 4, 2010, was a very sad day for social media and Web 2.0. We all suffered a tremendous loss.  Yesterday was the day that Ning died.

No, Ning, the company, did not die; Ning, the company, is still… Continue reading

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Is Going Blogless Really An Option? April 16, 2010

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Larry BraunerIn his video, Darren Rouse, author of 31 Days to Build a Better Blog,  discusses his blog-centric approach to web marketing.

The idea is that social media sites — since they are controlled… Continue reading

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Top 10 Most Wanted Spammers April 2, 2010

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Larry Brauner Spammers follow the path of least resistance. If you create a new opportunity for spam, spammers will exploit it.

Spammers have noticed that Facebook fan pages are gaining popularity and have started capitalizing on fan page vulnerability.

Facebook Fan Page and Event Page

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Business Feeling the Squeeze of Digital Media March 30, 2010

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Larry BraunerThe old media are languishing. Brick and mortar retail sales are disappointing. Consumers are looking increasingly to the web for news, information and the best deals.

While very many businesses have successfully embraced digital media, an even larger number of businesses are… Continue reading

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Top Search Engine Ranking Isn’t Everything March 9, 2010

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Larry BraunerI obsess over my website search engine ranking and check my keyword search engine rankings more often than once a week. After all, who doesn’t want to achieve higher search engine rankings and get more web site traffic?

However, top search engine ranking isn’t everything. There… Continue reading

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An In-Depth Discussion of Social Media and Online Networking Aired on Commercial Radio January 21, 2010

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Larry BraunerI spoke on December 9 with Rohn Robbins, Vail, Colorado attorney and the host of Community Focus on The Zephyr, True Local Radio, KZYR 97.7FM.

During the hour-long radio show

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How to Be Productive Without Caffeine January 2, 2010

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This is a guest post by ZK. If you want to guest post on this blog, check out the guidelines here.

I’ve been running a web marketing blog for the last 15 months, but each time I sat down to write a post I ended up spending at least three to four times the amount… Continue reading

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Creating Successful Partnerships with Fellow Bloggers November 14, 2009

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This is a guest post by Bryan Cassidy. If you want to guest post on this blog, check out the guidelines here.

I’ve always enjoyed skimming through magazines at local bookstores to review the annually featured holiday gift buying guides. These magazines usually give me great gift ideas… Continue reading

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Nobody Buys Drills, They Buy Holes November 5, 2009

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Larry Brauner I spoke this morning with a very pleasant chap from the Westchester County Business Journal.

In the course of conversation I had occasion to mention that “nobody buys drills, they buy holes,” an aphorism attributed to Theodore Levitt, the late economist.

A drill… Continue reading

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What it Takes to Build a Web Presence November 2, 2009

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Larry Brauner Web marketing to me is entirely about building up both social capital and search equity, nurturing relationships and reputations both with people and with search engines.

In Social Media vs. Search Engine Optimization and in The NEW Search

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Website vs. Web Presence October 30, 2009

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Larry Brauner Once upon a time, a business would put up a website with its contact information, and that was the beginning and end of its web presence.

Those days are long gone. Savvy marketers today are very aware that a… Continue reading

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Is Email Marketing Dead? October 16, 2009

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Larry Brauner I read an excellent article this afternoon in the Wall Street Journal by Jessica E. Vascellaro about the declining role of e-mail in our day-to-day communication, as… Continue reading

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Jeremy Toeman, Co-Founder Of Legacy Locker October 13, 2009

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Jt_headshotSNW INTERVIEW - Oct 13 - Jeremy Toeman is the co-founder of Legacy Locker, a repository for virtual information located in San Francisco. – Jenn Rubin

Mic_35

 Listen to the interview

How did you get the idea to start Legacy Locker? A couple of years ago

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6 WordPress Plugins for Better Comments October 10, 2009

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This is a guest post by Srikanth AD. If you want to guest post on this blog, check out the guidelines here.

Bloggers love to have comments on their blogs. It builds social proof, enriches the content, fosters community and so on. Here are six plugins that you can use… Continue reading

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Virtual Leverage and Your Social Marketing September 25, 2009

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Larry BraunerA lever gives us the ability or leverage to move heavy objects with relative ease. Metaphorically speaking, the same is true of any tool that can empower us to perform a function more effectively.

The Internet gives us the ability to transfer information with relative ease… Continue reading

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